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Hit ‘Em Up: Holo-Pac Edition

April 27, 2012 · Posted in editorial · 10 Comments 

From Amerikaz Most Wanted to Amerikaz most tweeted, 2 Pac’s hologram has been popping up all over the net. Whether it’s Raekwon talking about an ODB hologram, Dr. Dre talking about taking 2 Pac on tour, or Suge Knight questioning ‘Pac’s death, 2 Pac has been the talk of hip-hop. It feels like 1996 all over again except that when someone says, “picture perfect, I paint a perfect picture,” they’re most likely talking about an instagram filter. Get the picture? It’s not 1996. Tupac is dead (maybe), don’t try to bring him back with a hologram, or to be politically correct a Pepper’s Ghost. It’s disrespectful. The Tupac hologram is monetarily exploiting Tupac’s memory, and it gives audiences a fake illusion of Tupac’s actual self.

Tupac didn’t authorize his image to be portrayed on a stage. He’s dead! I don’t care if Afeni approved the hologram. With all due respect, she doesn’t own Tupac. When Suge signed Tupac, and bust him out of jail, Suge didn’t ask Afeni to sign the contract as well. The only person that truly has a say over Tupac’s image is Tupac himself. Nothing against Dr. Dre either, the Coachella hologram was a nice gesture. Dre didn’t directly profit from the concert because it was a surprise. But if Dr. Dre were to start taking the hologram on tour, which he’s currently “thinking” about, I might have to bring back YKM season 2 right now. Would Tupac want an image of himself animated on a stage for the enjoyment of his fans, and the profit of someone who he probably never met? We don’t know. That’s enough to shut down #TupacTour conversations. Artists usually hate leaks because they’re not a complete representation of their music. Well, holograms aren’t complete representations of artists. They’re programmed by a computer to do what a programmer thinks an artist would do.

Aside from exploiting Tupac’s legacy for the selfish enjoyment of fans, and monetary gain of “hologram companies,” holograms water down legacies. Who’s going to get hologram’d next? Biggie, Big Pun, Big L, Nate Dogg, Marvin Gaye, Jimmi Hendrix, Elvis, Whitney Houston, Michael Jackson, Slim Dunkin’, Dolla, Static Major? Is this what music really wants? Like previously stated, it gives people a false representation of an artist, thus watering down their legacies. For example, would Tupac say, “What the fuck is up Coachella?” I don’t know. He would probably say something deep or something more G. People don’t know, so why are they guessing? Sadly, I never met ‘Pac, but I do know that he was a complex dude. We can’t predict what he would do on stage. I’ve never seen so much Tupac hate on my timeline or newsfeed. My guess is that this fake Tupac hologram is giving kids a fake representation of Tupac. That’s spitting in the face of Tupac’s legacy.

Most of us weren’t lucky enough to catch Tupac live. That doesn’t mean we have to create a fake image of him, and have it go on tour. Not to mention that tickets to watch a hologram perform would be pretty expensive. Reportedly, it took around $100,000-$400,000 to create the hologram. The cheapest ticket would easily be in the triple digits. Hopefully the Coachella hologram stays in Coachella. It was cool, I’m not going to lie, but it monetarily exploits Tupac, and it’s disrespectful to his legacy. It bothers me when Dre won’t even completely debunk Tupac Tour rumors. “This was not done for a tour. If a tour happens, we’ll see,” says Dre. But Doc, I ain’t mad at cha. What you did was incredible and Coachella 2012 will forever go down in history. I just don’t want to see Holo-Pac on tour. Screw holograms, and if you want to be down with holograms then screw you too! My 4-4 goin’ make sure all yo kids don’t grow. I mean, well, not really, but you get the perfect picture.

Written by @QuezKHH, like me on facebook.


10 Responses to “Hit ‘Em Up: Holo-Pac Edition”

  1. newshady on April 27th, 2012 6:28 am

    dr. dre later explained in an interview that he would “not be taking the hologram on tour”.


  2. abc on April 27th, 2012 7:02 am

    i thought the tupac holo was sick. i would have loved to have been there and see that. as for doing a tour i dont think they should do one but if the did and it came to my town i would make sure to go see it. to me it would not change the image of tupac i would simple be going for the music that they would play and having the holo would just be an added feature


  3. Bernard on April 27th, 2012 7:03 am

    And isnt it ironic how the conspiracy of tupacs death says he will return .
    this is illuminati as fuck !


  4. MosDef on April 27th, 2012 8:09 am

    Right on the dot. Agree 100%


  5. RS on April 27th, 2012 8:55 am

    It’s all about the money.


  6. The Royal One on April 27th, 2012 1:36 pm

    Don’t nobody wants to see a hologram in concert. Shouldn’t happened at Cornychella and needs to stop there. If your an hip hop artist 80 percent of you should feel like a spit to the face they want all these deceased holograms to come back and perform.


  7. Zaree7214 on April 27th, 2012 4:04 pm

    wtf. first you say the hologram is cool and all that, and now you bitch about it. KHH on their periods or what


    Raz Reply:

    Agreed ^ This is a pointless argument.. I mean if people wan’t to see a hologram then it’s up to them, it’s wrong to try and preach saying it’s “disrespectful”, it’s actually the total opposite.


  8. brit brat on April 27th, 2012 6:05 pm



  9. memo on April 28th, 2012 8:38 pm

    If the holo would’ve been bout BIGGIE i bet u’d feel different… right? but i guess we’ll never know now… anyway like most here i think its up to the fans, i live in the dominican rep and know that i never would’ve had an opportunity to watch PAC perform here so if i had a chance to watch the holo at a concert I’d go.


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